Litjob

Product manager skills: what job ads ask for most

Updated 31 October 2026 · 1,353 product manager job ads from the last 90 days

What skills does a product manager need?

In 1,353 product manager job ads from the last 90 days, the skills asked for most were Product management (76% of ads), Product roadmap (44% of ads) and Product strategy (17% of ads). The ads also name teamwork (31%) and communication skills (28%) explicitly.

Skills and tools in product manager job ads

Share of product manager ads that mention each skill, with all product management ads for comparison (the thin mark).

  1. Product management76%all 67%
  2. Product roadmap44%all 42%
  3. Product strategy17%all 16%
  4. UX design12%all 12%
  5. B2B12%all 11%
  6. SaaS11%all 11%
  7. Go-to-market11%all 10%
  8. Machine learning11%all 10%
  9. A/B testing10%all 9%
  10. Fintech10%all 11%
  11. Onboarding9%all 8%
  12. Retention9%all 8%
  13. LLMs8%all 8%
  14. Stakeholder management8%all 8%
  15. Prototyping7%all 7%
  16. KPIs6%all 7%

Ways of working the ads name

Listing these on a CV proves little; show them in a bullet point or in the interview.

  1. Teamwork31%all 29%
  2. Communication skills28%all 28%
  3. Leadership19%all 19%
  4. Time management12%all 11%

How to use this on your CV (or résumé)

  1. Check the job you're applying for, not just the averages: paste your CV and the ad into the free CV keyword checker to see which of its skills your CV doesn't mention.
  2. For each skill you really have, use the ad's own words in a bullet point that shows how you used it, ideally with a number. The product manager CV example shows how.
  3. Leave out skills you don't have. Interviewers ask about what's on your CV.

Is your CV missing any of these?

Compare your CV with a real product manager job ad. Free, no sign-up, and your CV never leaves your browser.

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Skills for other jobs

How these figures are made

  • 1,353 job ads posted in the last 90 days with “product manager” (or a close variant) in the title, from public job sources Litjob collects. Most are from the UK, the US and Europe.
  • Each percentage is the share of those ads whose text (not counting the job title) mentions the skill at least once. Duplicate ads are removed.
  • Skills are matched as whole words from a list of about 300 skills, tools and certifications, so a skill described in other words isn't counted.
  • Jobs people add to their own Litjob accounts are never included.

Every role family, and the full method: the skills job ads ask for most, by role.